We do not tell stories about the subject

This photo centres around a single facial expression and builds a whole story around it. It is powerful because the emotion is very recognizable and captured succinctly. The thing about facial expressions is that it mostly happens in a split second. And so we value the work of photographers like these to immortalize a single, […]

Singapore, seldom seen

Somewhere in Hougang heartlands, rows and rows of nondescript high-rise flats house the working class of Singapore and a community of forgotten old people whiling away a morning and an afternoon. Everyday. Nothing’s on. Their lives are an antithesis of bustling business centres, teeming shopping malls, an overly bright cityscape and busy executives who walk […]

What backpacking can teach you about user research

  A few months ago, I came across this article which is really an excerpt from Jan Chipchase’s book Hidden in Plain Sight.   He tells us by far the most fruitful way of conducting user research is extreme immersion. It is like backpacking, except you’re working. Instead of checking your research team into a […]

Tombkeeper

I found this charming old man resting on a tomb in one of Singapore’s few remaining cemeteries. (Most Singaporeans are cremated because in a country where living people are already walking over one another, you don’t get horizontal space when you stop breathing.) He’s the oldest in a group of tombkeepers who continue this forgotten, […]

Can you design an experience?

Companies can only control their products. The really consumer-centric companies also have gained knowledge about and empathy for their users (their personality, dispositions, moods, needs, and and so on). It is only when you develop products and services based on such knowledge and when you constantly track consumer feedback and adjust accordingly, can you HOPE […]

UX is the alchemy of feelings

I like to think of UX as (literally) creating a feeling. And I envision it in 3 tiers like that: 3. Bad UX Physical: ineffective; barely or does not accomplish advertised function in a way the user expects it to Emotional: leaves user feeling frustrated 2. Good UX Physical: effective; elegantly accomplishes advertised function exactly […]

The Randomness of Success

I believe in hard work, but up to the point you’ve put in the maximum you have, I also believe in not being hard on yourself and others. And for the times I forget that, I think it’s merely the randomness of the winning and losing process that I want to stress, because the emphasis […]